{"id":1520,"date":"2023-09-18T09:00:56","date_gmt":"2023-09-18T09:00:56","guid":{"rendered":"https:\/\/imprentavarela.com\/impression-de-prospectus\/"},"modified":"2024-02-07T12:31:47","modified_gmt":"2024-02-07T12:31:47","slug":"impression-de-prospectus","status":"publish","type":"page","link":"https:\/\/imprentavarela.com\/fr\/impression-de-prospectus\/","title":{"rendered":"Impression de Prospectus"},"content":{"rendered":"

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IMPRIMERIE VARELA<\/h2>\n

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IMPRESSION DE PROSPECTUS ET DE BROCHURES<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.22.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#08529A\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.22.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb60%\u00a0\u00bb max_width_tablet=\u00a0\u00bb90%\u00a0\u00bb max_width_phone=\u00a0\u00bb90%\u00a0\u00bb max_width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb50px||50px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.22.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_3_font=\u00a0\u00bb|300|||||||\u00a0\u00bb header_3_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_3_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_3_font_size=\u00a0\u00bb25px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.2em\u00a0\u00bb background_layout=\u00a0\u00bbdark\u00a0\u00bb header_3_font_size_tablet=\u00a0\u00bb25px\u00a0\u00bb header_3_font_size_phone=\u00a0\u00bb22px\u00a0\u00bb header_3_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

\u00c0 l\u2019\u00e8re du num\u00e9rique que nous connaissons aujourd\u2019hui, le mat\u00e9riel imprim\u00e9 continue d\u2019occuper une place importante dans les strat\u00e9gies marketing. L\u2019un des outils promotionnels particuli\u00e8rement efficaces est le d\u00e9pliant, une feuille de papier pli\u00e9e qui montre des produits, des services et des informations sous une forme condens\u00e9e et visuellement attrayante.<\/h3>\n

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nos travaux<\/p>\n

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title_font=\u00a0\u00bb|800|||||||\u00a0\u00bb title_text_color=\u00a0\u00bb#08529A\u00a0\u00bb title_font_size=\u00a0\u00bb30px\u00a0\u00bb desc_font=\u00a0\u00bb|300|||||||\u00a0\u00bb desc_font_size=\u00a0\u00bb15px\u00a0\u00bb desc_line_height=\u00a0\u00bb1em\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dmpro_carousel_child][dmpro_carousel_child img_src=\u00a0\u00bbhttps:\/\/imprentavarela.com\/wp-content\/uploads\/2023\/10\/Topo.jpg\u00a0\u00bb img_alt=\u00a0\u00bbFolleto plegado\u00a0\u00bb text_title=\u00a0\u00bbPlaquette pli\u00e9\u00a0\u00bb desc_text=\u00a0\u00bbPliage 8 volets accordeon\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb title_font=\u00a0\u00bb|800|||||||\u00a0\u00bb title_text_color=\u00a0\u00bb#08529A\u00a0\u00bb title_font_size=\u00a0\u00bb30px\u00a0\u00bb desc_font=\u00a0\u00bb|300|||||||\u00a0\u00bb desc_font_size=\u00a0\u00bb15px\u00a0\u00bb desc_line_height=\u00a0\u00bb1em\u00a0\u00bb 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aspects importants<\/p>\n

[\/et_pb_text][et_pb_divider color=\u00a0\u00bb#08529A\u00a0\u00bb _builder_version=\u00a0\u00bb4.22.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb40%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_padding=\u00a0\u00bb15px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#08529A\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Voici les aspects dont vous devez tenir compte pour concevoir et imprimer des d\u00e9pliants et des prospectus. Il existe diff\u00e9rentes options : pour tirages courts ou longs, plus ou moins \u00e9conomiques\u2026 Ces d\u00e9cisions sont importantes pour que le prospectus que vous avez con\u00e7u atteigne les objectifs cibl\u00e9s. Chez Varela, vous trouverez le conseil n\u00e9cessaire, toujours fond\u00e9 sur les caract\u00e9ristiques que vous recherchez.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb60%\u00a0\u00bb width_tablet=\u00a0\u00bb90%\u00a0\u00bb width_phone=\u00a0\u00bb90%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb max_width=\u00a0\u00bb60%\u00a0\u00bb max_width_tablet=\u00a0\u00bb90%\u00a0\u00bb max_width_phone=\u00a0\u00bb90%\u00a0\u00bb max_width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.22.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_accordion open_toggle_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb open_toggle_background_color=\u00a0\u00bb#08529A\u00a0\u00bb closed_toggle_background_color=\u00a0\u00bb#08529A\u00a0\u00bb toggle_icon=\u00a0\u00bbG||divi||400″ icon_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb use_icon_font_size=\u00a0\u00bbon\u00a0\u00bb icon_font_size=\u00a0\u00bb22px\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb toggle_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb toggle_level=\u00a0\u00bbh3″ toggle_font=\u00a0\u00bb|800||on|||||\u00a0\u00bb toggle_text_align=\u00a0\u00bbleft\u00a0\u00bb toggle_font_size=\u00a0\u00bb30px\u00a0\u00bb body_font=\u00a0\u00bb|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb body_font_size=\u00a0\u00bb18px\u00a0\u00bb background_enable_color=\u00a0\u00bboff\u00a0\u00bb toggle_font_size_tablet=\u00a0\u00bb30px\u00a0\u00bb toggle_font_size_phone=\u00a0\u00bb22px\u00a0\u00bb toggle_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb body_line_height_tablet=\u00a0\u00bb1.3em\u00a0\u00bb body_line_height_phone=\u00a0\u00bb1.5em\u00a0\u00bb body_line_height_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_accordion_item title=\u00a0\u00bbL\u2019impression\u00a0\u00bb open=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.22.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]Pour la production de brochures publicitaires, plusieurs m\u00e9thodes d\u2019impression sont \u00e0 consid\u00e9rer. L\u2019impression offset est une option tr\u00e8s r\u00e9pandue qui fournit des r\u00e9sultats de haute qualit\u00e9 en grandes quantit\u00e9s. L\u2019impression num\u00e9rique est quant \u00e0 elle plus rentable pour des commandes plus r\u00e9duites et offre des d\u00e9lais rapides. Chaque m\u00e9thode a ses avantages, c\u2019est pourquoi il est essentiel de d\u00e9finir celle qui r\u00e9pond le mieux \u00e0 vos besoins.[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbTYPES DE FINITIONS\u00a0\u00bb _builder_version=\u00a0\u00bb4.22.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb]Pour la finition d\u2019un document publicitaire, il existe de nombreuses options disponibles. Le laminage ou pelliculage brillant offre une finition brillante et un effet r\u00e9fl\u00e9chissant qui peut mettre en valeur les couleurs et les images. Pour un rendu plus sophistiqu\u00e9 et professionnel, le pelliculage mat offre une couverture douce et non r\u00e9fl\u00e9chissante. Le vernis Spot UV est un excellent moyen pour renforcer le contraste et cr\u00e9er un effet unique, en faisant ressortir certains \u00e9l\u00e9ments et en ajoutant une touche d\u2019\u00e9l\u00e9gance. Pour am\u00e9liorer l\u2019aspect g\u00e9n\u00e9ral et attractif du document, ces diff\u00e9rents types de finitions peuvent \u00eatre incroyablement utiles.[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbTYPES DE PAPIER\u00a0\u00bb _builder_version=\u00a0\u00bb4.22.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb]Lorsqu\u2019il s\u2019agit d\u2019imprimer du mat\u00e9riel publicitaire, le type de papier utilis\u00e9 fait partie des \u00e9l\u00e9ments essentiels \u00e0 consid\u00e9rer. Le choix du papier peut avoir une influence significative sur l\u2019aspect g\u00e9n\u00e9ral de la brochure et la sensation qu\u2019elle produit. Plusieurs types de papiers peuvent \u00eatre utilis\u00e9s pour les brochures, avec chacun des propri\u00e9t\u00e9s particuli\u00e8res. Par exemple, le papier glossy, qui donne un rendu lisse et \u00e9l\u00e9gant, id\u00e9al pour montrer des images et des graphiques de haute qualit\u00e9. Mais si vous cherchez un rendu plus naturel et rustique par exemple, vous pouvez opter pour du papier mat, dont la surface n\u2019est pas r\u00e9fl\u00e9chissante. Il y a aussi l\u2019option du papier recycl\u00e9, respectueuse de l\u2019environnement et pris\u00e9e par les consommateurs de bio. Mais en dernier ressort, le type de papier que vous choisirez d\u00e9pendra du style que vous souhaitez et du message que vous voulez transmettre \u00e0 travers la brochure.[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbFORMATS D\u2019IMPRESSION\u00a0\u00bb _builder_version=\u00a0\u00bb4.22.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb]L\u2019impression de mat\u00e9riel publicitaire peut impliquer d\u2019avoir \u00e0 s\u00e9lectionner le format ad\u00e9quat \u00e0 vos besoins et \u00e0 votre public-cible. Les formats les plus populaires sont le DL, l\u2019A6 et l\u2019A4, avec chacun diff\u00e9rentes dimensions et diff\u00e9rents degr\u00e9s de complexit\u00e9. Pour un prospectus concis, le format DL est id\u00e9al, tandis que l\u2019A6 sera plus appropri\u00e9 pour un format de poche. Pour une pr\u00e9sentation plus compl\u00e8te, on choisira le format A4. Quant au nombre de pages, les options disponibles peuvent \u00eatre de 4, 6, 8, 10 et 12, selon le contenu souhait\u00e9, et encore bien davantage pour des projets de plus grande envergure, comme les catalogues ou les revues.<\/p>\n

Les flyers ou prospectus sont aussi une option dans le mat\u00e9riel marketing. Ces supports d\u00e9pliants peuvent se pr\u00e9senter sous diff\u00e9rents formats, l\u2019A4 \u00e9tant le plus courant. Ils sont id\u00e9als pour annoncer des \u00e9v\u00e9nements, pour la promotion de ventes ou de campagnes de prise de conscience en g\u00e9n\u00e9ral, et leur format sup\u00e9rieur permet des conceptions attrayantes et l\u2019inclusion d\u2019informations plus d\u00e9taill\u00e9es. En cr\u00e9ant des brochures personnalis\u00e9es, les entreprises peuvent aussi d\u00e9cider du format et de la qualit\u00e9 du papier et donc obtenir un produit qui refl\u00e8te leur marque et connecte avec leur public-cible. Il est donc important de tenir compte de ces facteurs avant d\u2019imprimer des prospectus.[\/et_pb_accordion_item][\/et_pb_accordion][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

IMPRIMERIE VARELAIMPRESSION DE PROSPECTUS ET DE BROCHURES\u00c0 l\u2019\u00e8re du num\u00e9rique que nous connaissons aujourd\u2019hui, le mat\u00e9riel imprim\u00e9 continue d\u2019occuper une place importante dans les strat\u00e9gies marketing. 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